Wednesday, November 26, 2008
Wednesday, November 19, 2008
Say Something Original



I thought I would point out the new print campaign by ThinkB4YouSpeak. I like the all-typographic approach, but for the love of Zeus, how about a little typographic sensitivity when attempting to use justified text blocks. *shudders* Oh well, here’s the rundown from the site:
Lesbian, gay, bisexual and transgender (LGBT) teens experience homophobic remarks and harassment throughout the school day, creating an atmosphere where they feel disrespected, unwanted and unsafe. Homophobic remarks such as “that’s so gay” are the most commonly heard; these slurs are often unintentional and a common part of teens’ vernacular. Most do not recognize the consequences, but the casual use of this language often carries over into more overt harassment.
This campaign aims to raise awareness about the prevalence and consequences of anti-LGBT bias and behavior in America’s schools. Ultimately, the goal is to reduce and prevent the use of homophobic language in an effort to create a more positive environment for LGBT teens. The campaign also aims to reach adults, including school personnel and parents; their support of this message is crucial to the success of efforts to change behavior.
Labels: ad campaign, gay, graphic design, lesbian, ThinkB4YouSpeak
Tuesday, November 18, 2008
Bottle Caps

No quality beverage is complete without a fashionable lid, so here are a few of the bottle cap collections that I’ve bookmarked for design and packaging reference. Mmmmm...Nu Grape.
Labels: bottle caps, graphic design
Monday, November 17, 2008
Text Twist

I just recently rediscovered Text Twist, and boy-oh-boy is it a hoot. It’s a simple, yet addictive game, especially delightful for those who decree themselves as wordsmith nobility.
Labels: games, Text Twist
Godless Christmas?
The American Humanist Association, has just spent $40,000 on an newly-produced atheistic Christmas campaign. First, let me state that I have nothing against atheism. I live in a country that offers religious freedom, as well as the right to believe that a god does not exist — it is a complex individual decision, and I leave it at that. Now, back to the point of this post.
I can’t be sure, but if I had to guess, I would say that roughly $37 of the $40,000 went towards concept and layout. In my opinion, this campaign is uninteresting, uninspiring, and quite possibly a complete waste of money. What is the call to action, to stop believing in God? I’m not a religious advocate, but I’m guessing the success rate of this campaign should top-out around 0.0017%. Here’s my unsolicited advice...If you’re going to spend money on a campaign in which 95% of the earth will dismiss it almost instantly, make it MEMORABLE. Use humor, use hypocrisy, make it visually seductive, have it challenge the viewer’s notion of what religion is. These ads are nothing more than a failure of marketing and advertising.
The fact that an atheist group had the guts to produce godless Christmas ads does not in itself make these a success. Take PeTA for example. This is a group that is unafraid to confront its audience, can be unapologetically irritating, and is unrelenting in its cause. Whatever you might think of PeTA as an organization, they run a well-executed, top-notch ad campaign. Sure, they may be viewed as exploitive, or overtly sexual, but they are high quality, well designed and photographed, but most importantly, they are memorable ads.
I admit it, I would have loved to written a post about an interesting new atheist ad campaign, but after seeing these, I might just head on over to peta.org, and see whom they’re upset with for wearing a fur coat — it will be more enjoyable.




I can’t be sure, but if I had to guess, I would say that roughly $37 of the $40,000 went towards concept and layout. In my opinion, this campaign is uninteresting, uninspiring, and quite possibly a complete waste of money. What is the call to action, to stop believing in God? I’m not a religious advocate, but I’m guessing the success rate of this campaign should top-out around 0.0017%. Here’s my unsolicited advice...If you’re going to spend money on a campaign in which 95% of the earth will dismiss it almost instantly, make it MEMORABLE. Use humor, use hypocrisy, make it visually seductive, have it challenge the viewer’s notion of what religion is. These ads are nothing more than a failure of marketing and advertising.
The fact that an atheist group had the guts to produce godless Christmas ads does not in itself make these a success. Take PeTA for example. This is a group that is unafraid to confront its audience, can be unapologetically irritating, and is unrelenting in its cause. Whatever you might think of PeTA as an organization, they run a well-executed, top-notch ad campaign. Sure, they may be viewed as exploitive, or overtly sexual, but they are high quality, well designed and photographed, but most importantly, they are memorable ads.
I admit it, I would have loved to written a post about an interesting new atheist ad campaign, but after seeing these, I might just head on over to peta.org, and see whom they’re upset with for wearing a fur coat — it will be more enjoyable.




Labels: ad campaign, American Humanist Association, atheist, graphic design, PeTA
Thursday, November 13, 2008
Pimp My Logo

Visualart requested 100 vector logo submissions, and for each, created a three second logo animation for free. There are some pretty interesting results, and the video quality is top notch.
I will warn you, the work is definitely worth checking out, but there are 50 videos per page that all trying to load at the same time. Unless you have a super-fast connection, you might need a bit of patience.
Labels: graphic design, interactive design, Visualart
Friday, November 7, 2008
Cards From Ukraine

I am in awe of how well these playing cards by Ukrainian artist Vladyslav Yerko have been illustrated. The set of illustrations aren’t just really good, they are make-quality-artists-feel-bad-about-their-own-work good. I would love to get my hands on a set of these.
Labels: artist, fine art, graphic design, illustration, Vladyslav Yerko


